By Kira Wojack on Friday, September 23rd, 2016 in Uncategorized.
FOR RELEASE September 23, 2016
Contact: Kira Wojack
Images available upon request
North Coast Brewing Company to Host Fundraiser, Screening for Mendocino Film Festival
October 13 dinner and screening of The Ballad of Fred Hersch to benefit the Festival
MENDOCINO, CA – On October 13, two days after its West Coast Premiere at Mill Valley, documentary film The Ballad of Fred Hersch will come to the Sequoia Room at North Coast Brewing Company as part of a fundraising Brewmaster Dinner for the Mendocino Film Festival. The film explores the life of award-winning jazz pianist Fred Hersch, an LGBT activist, composer, and musician who has lived with HIV since the early 1990s and in 2008 narrowly survived an AIDS-related coma. Proceeds from the evening will benefit the Mendocino Film Festival.
“The film was the perfect choice for the evening, especially given North Coast Brewing Company’s devotion to jazz education,” says Michael Fox, executive director of the Mendocino Film Festival. “Add to that the fact that North Coast Brewing Company’s very own Doug Moody was a 2016 Jazz Journalists Association (JJA) Jazz Hero and Fred Hersch was the 2016 JJA Jazz Pianist of the Year, and we were sold on the film.”
“We are always thrilled to partner with the Mendocino Film Festival,” says Doug Moody. “During our partnerships on music film screenings and in the course of promoting independent artists and filmmakers, we have seen the organization grow and evolve, and we are happy to be a part of the journey. The Mendocino Film Festival is world-class, but it is at its heart a community organization: it enriches the area, we enjoy working with them, and it makes sense to continue the legacy for North Coast Brewing Co.’s support of the Arts over the past 28 years.”
The Ballad of Fred Hersch, the latest from filmmakers Charlotte Lagarde (Real Boy) and Oscar-nominated Carrie Lozano (The Weather Underground), will follow a four-course Brewmaster Dinner artfully paired with North Coast Brewing Company’s best brews. Both the dinner and the screening will take place at The Sequoia Room, home to North Coast Brewing Company’s jazz performance series. Reservations are recommended. Tickets are available online at MendocinoFilmFestival.org or by phone at 707-937-0171.
ABOUT THE MENDOCINO FILM FESTIVAL: The Mendocino Film Festival has established a reputation for presenting award-winning international and independent films. Over the years, the Mendocino Film Festival has become renowned on the festival circuit, drawing filmmakers and attendees from around the world while maintaining its commitment to the local community. Featuring special events, filmmaker Q&As, and panels, the program offers the unique opportunity to meet filmmakers and film aficionados in an intimate setting while enjoying the striking natural beauty of Mendocino, which has inspired generations of artists.
For more information about the Mendocino Film Festival, please visit mendocinofilmfestival.org or contact Kira Wojack at firstname.lastname@example.org or 707-937-0171.
ABOUT NORTH COAST BREWING COMPANY:
A pioneer in the Craft Beer movement, North Coast Brewing Company opened in 1988 as a local brewpub in the historic town of Fort Bragg, located on California’s Mendocino Coast.
Under the leadership of President & Co-Founder Mark Ruedrich, the brewery has developed a strong reputation for quality having won more than 70 awards in national and international competitions.
In addition to Red Seal Ale, Old Rasputin Russian Imperial Stout, Scrimshaw Pilsner, and other fine North Coast brands, the brewery has resurrected the old Acme label with a heritage dating back to the San Francisco of the 1860s.
These exceptional beers are available in 47 states now and also are exported to Europe and the Pacific Rim.
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